Younger women are practicing radical pay transparency on TikTok [Video]

Jessica Rosales, 29, has always been interested in pay transparency. In daily life, talking about what you make is “so taboo, it’s almost like a secret,” she explained. But such secrecy isn’t for her – or her followers on TikTok.

A cleaner in a medical facility in Michigan, Rosales posts videos documenting many aspects of her life, including how she handles her money. Followers love her “realistic paycheck breakdowns,” where she talks about what she’s paid and how she allocates it – credit cards, groceries, mortgage, utilities – breaking it all down for the camera on a cute budgeting worksheet she designed.

Rosales is among a growing contingent of workers on TikTok – largely younger women – shattering the code of silence around pay, which advocates have criticized for worsening U.S. income inequality. Their style is accessible and granular: They post videos of their “payday routines,” bare the details of …