3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
12 Steps to Create Videos

Yelloh, formerly Schwan’s Home Delivery, to close after 72 years [Video]

Categories
Starting a Business

The company rebranded from Schwan’s Home Delivery to Yelloh in spring 2022 but still operated under the ownership of the Schwan family.

ST PAUL, Minn. — Yelloh, the frozen food company formerly known as Schwan’s Home Delivery, has had a storied 72-year history, at one time serving customers across 48 states, including Missouri and Illinois, from its base in Minnesota. The company will shutter in November.

Marshall, Minnesota-based Yelloh will cease all operations due to “multiple insurmountable business challenges” related to economic forces and changing consumer lifestyles, according to a Monday announcement.

Yelloh will wind down operations over the next two months with plans to care for its employees with notice and pay. Nov. 8 is the last day products can be purchased via Yelloh trucks.

Clickhere for the full story from the St. Louis Business Journal. A subscription is required.

7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads