Video Marketing for a Disruptor in Legal Services [Video]

Our animation for Addleshaw Goddard

Video marketing is one of the best ways in legal marketing to launch a new service by showing rather than telling. That’s why international business law firm, Addleshaw Goddard came to us for a video to introduce a new smart delivery service, “AGID”.

The brief was enticing, as it called for us to step away from Addleshaw’s central branding to launch the new AGID service, a disruptor to the legal world.

Video Production

We worked closely with the AGID team on the creative which combined motion typography with bold colours and stock photography. This resulted in a punchy trailer that embodies the disruptive nature of the new legal service, helping it to attract and reach a new audience.

Video launch and results

Our final animationwas launched at Addleshaw Goddard’s AGM and seeded via a social media campaign. It has been effective in introducing and promoting the new service and has captured the …