Butterballs new Cook from Frozen turkey eliminates thawing [Video]

Cooking a Thanksgiving turkey presents a host of unique challenges, including making sure it’s not dry, and making sure it’s delicious. But thawing out a multi-pound frozen bird is the first big one.Butterball has a solution with a new frozen turkey that the company says eliminates the hours-long thawing process. This week, the country’s largest turkey producer unveiled a new “Cook from Frozen” turkey that only has two steps to make it, which are unwrapping it and popping it in the oven.Related video above: Maybe you don’t feel like cooking the full meal this year. Fortunately, there are plenty of order-in options.While the company says it’s simply for ease of use, it can be especially enticing to people just starting to host Thanksgiving on their own, according to Neil Saunders, a retail analyst and managing director at GlobalData Retail.”This product seems to solve a lot of those issues, and it’s …