7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
12 Steps to Create Videos

Working from home could be over thanks to deepfake technology and AI that lets you fake video calls

Categories
Startup Tips

Deepfake might’ve seemed funny at first, when the joke was on Tom Cruise.

But now the explosion of synthetic content and ‘fauxtography’ is rapidly changing how we interact, in our increasingly online lives.

Seeing is no longer believing.

The US election race is rife with digitally manipulated images and the Queensland election also grappled with the same issue.

There are countless deepfakes of Harris and Trump doing the rounds on Reddit and Twitter — all stating they are 100 percent genuine.

Experts say video conferencing could be the new frontier for criminals, to scam businesses who are reliant on technology to do their daily trade.

The prospect of deepfake Zoom calls, where a person believes they are trading commercially sensitive information with their boss but are in fact talking to an online clone controlled by a criminal — could tank work from home for good.

A report by the World Economic Forum found 66 per …

How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
5 Steps to Creating Successful Ads