McConaughey, Harrelson reprise True Detective roles in film ad NBC New York [Video]

Matthew McConaughey and Woody Harrelson reprised their roles in “True Detective” for a video pitch to the Texas Legislature called “True to Texas.”

The two are among a handful of Texan actors asking for increased funding for film incentives in Texas this legislative session. They suggest the funding increase could turn Texas into a new Hollywood and bolster the economy.

The star-studded pitch, posted on social media, features McConaughey, Woody Harrelson, Dennis Quaid, Billy Bob Thornton and Renee Zellweger. It’s inspired by the series “True Detective,” which featured McConaughey and Harrelson in season one.

But beneath the reunion that had many fans reminiscing is a deeper message to the Texas Legislature.

“This project is more than a commercial — it’s a love letter to Texas,” Quaid said. “We’ve got everything filmmakers need: world-class talent, breathtaking locations, and a state that welcomes creativity with open arms. It’s time to bring the …