7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
12 Steps to Create Videos

‘Blade Runner 2049’ producers sue Elon Musk and Tesla over AI image at robotaxi event WSOC TV [Video]

Categories
Starting a Business

LOS ANGELES — (AP) — A film production company that helped make “Blade Runner 2049” has sued Tesla and its CEO Elon Musk for using an AI-generated image resembling a scene from the science fiction movie to market Tesla’s new robotaxis.

Alcon Entertainment said it refused all permissions but Tesla allegedly used artificial intelligence to “do it all anyway” when the carmaker unveiled its long-awaited robotaxi on Oct. 10 during a live-streamed event at a Warner Bros. studio lot in Burbank, California.

After pulling up to the stage in one of the company’s “Cybercabs,” Musk gave a speech that included a brief reference to the movie franchise. As he spoke, a screen showed an image of a man in a long coat looking over an orange-tinted ruined city. Alcon claims it resembles a key scene in which star Ryan Gosling arrives by “quasi-sentient flying car” to an abandoned Las Vegas.

“I love Blade …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
5 Steps to Creating Successful Ads