NEW YORK (WABC) — What started as a ‘what-if’ idea on 8th Ave. in the West Village turned into mission accomplished in the most satisfying way.
On Sunday morning, the line wrapped around the corner and stretched up the block outside of Pickle – an app-based women’s rental clothing community. A large portion of its customer base is in Los Angeles, where the wildfires continue raging.
Founder Julia O’Mara says her team quickly jumped into action and quickly opened its doors for donations – something they have never done before. As O’Mara put it, they are building the plane and flying it at the same time.
“We wanted people to have the space to send the things they love in their closets and help people rebuild their entire wardrobe in LA,” O’Mara said.
Scott Langley is from New Jersey.
“It’s a very sad moment but want to help families who have been displaced and lost so much,” …