Guenther’s Decades of Digital Media Experience to Help Guide U.S. Expansion of Media-for-Equity
, /PRNewswire/ — Mercurius Media Capital (MMC), the first U.S. media-for-equity fund, has announced the appointment of Chris Guenther as a Strategic Advisor. As a seasoned leader with extensive experience in digital media, Guenther will play a pivotal role in advancing MMC’s mission to create impactful partnerships with U.S.-based media companies and startups.
“Welcoming Chris Guenther as a Strategic Advisor to Mercurius Media Capital is a privilege and an exciting step forward. His deep expertise in programmatic advertising and audience monetization aligns perfectly with our vision of building a robust ecosystem of premium publishers at scale,” said Piyush Puri, Founding Partner of Mercurius Media Capital. “Together, we aim to refine the media-for-equity model and enhance collaboration with U.S.-based startups and media organizations.”
Guenther currently serves as Chief Operating Officer at ArcSpan Technologies, a next-generation audience monetization company, where he leads efforts to enhance operational …