Dallas Mavericks names new CEO, Rick Welts, the team announced [Video]

DALLAS — The Dallas Mavericks have hired a new CEO with 46 years of experience in the sports and entertainment industry, the team announced. 

Rick Welts will replace outgoing CEO Cynt Marshall starting Jan. 1, the Mavericks said in a press release. Welts has previously served as President and COO of Golden State Warriors, President of the NBA’s Pheonix Suns and the WNBA’s Phoenix Mercury, according to the release. 

He has also previously served as the NBA’s Senior Vice President, Chief Marketing Officer and President of NBA Properties. While with the NBA, he was credited with the creation of NBA All-Star Weekend in 1984 and the marketing program for USA Basketball’s Olympic “Dream Team” in 1992, the release states. 

“Rick Welts is among the most successful executives in the history of the NBA and …