Fendi sees Roaring 20s at Milan Fashion Week in challenging times [Video]

Milan transformed once again into the world’s fashion capital Tuesday, with Fendi launching Spring-Summer 2025 women’s shows with a flowing 1920s-inspired collection — just enough to make one temporarily forget industry headwinds.

In an elegant and understated start to Fashion Week, Fendi Artistic Director Kim Jones presented a collection to celebrate 100 years of the Italian luxury brand focused on “movement, lightness, excellence and ease”.

Rife with dropped waists, elongated shapes, transparent organzas and shimmering beading, the looks were inspired by the seminal decade of the 1920s, with the show notes citing the 1925 Paris Art Deco exhibition and the publication of F. Scott Fitzgerald’s “The Great Gatsby.”

Bands of black or grey were slung low on the waist of transparent skirts, while long, while elaborate bead-work marked V-neck dresses in silk and organza — all in never-boring neutrals of cream, black, pearl grey and rich beige.

The Roaring Twenties …