From Catch to Commerce: Growing the Economy in Tonga Through Trade Facilitation [Video]

How does trade facilitation enable local businesses to thrive and grow in Tonga? Meet Rosemarie Palu, co-owner of Pacific Sunrise – a local fishing company – and learn how trade facilitation enables the company to catch tuna in Tonga and sell it in New Zealand in less than 24 hours. As a Trusted Trader with Tonga Customs, Pacific Sunrise benefits from more efficient and streamlined clearance procedures. Also, hear from Customs about why working with the private sector is essential to this success. The World Bank’s Trade Facilitation Support Program works with countries around the world to improve their cross-border trade environments, better align their trade practices with global standards, and help them reap the rewards of accessing bigger markets. Learn more: http://wrld.bg/Hgp350TJXtT #globaltrade #tonga #blueeconomy

00:00 Meet Rosemarie Palu, Pacific Sunrise Fishing
00:29 Making trade easier enables business to grow
01:34 World Bank’s Trade Facilitation Support Program
01:58 Trusted traders benefit
02:30 Business and government making trade work better

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ABOUT THE WORLD BANK 🌐 The World Bank is one of the world’s largest sources of funding and knowledge for low-income countries. Its five institutions share a commitment to reducing poverty, increasing shared prosperity, and promoting sustainable development on a livable planet. http://www.worldbank.org