Hearst Newspapers CMO Mark Campbell in conversation [Video]

Digital media consultant Mark Challinor kicks off the News Horizons series, talking to the people shaping tomorrow’s media. Today, he sits down with Mark Campbell, CMO of Hearst Newspapers.

Mark Campbell is a career-long newspaper and digital media marketer. He previously served as CMO at Tribune Publishing, where he increased digital subscriptions eightfold in four years. Before that, he spent 18 years at Dow Jones & Company working on subscription marketing and audience development roles for The Wall Street Journal, WSJ.com and Barron’s.