How Influencers Connect With Brands on Instagram [Video]

If you believe yourself to be an Instagram influencer, you may wonder how you could earn money from your online social activities. You have probably heard stories of influencers earning a fortune for making a few posts.

Some social networks make things easy – there is a clear-cut advertising system on YouTube where Google and many YouTubers share advertising receipts. But Instagram has no such policy. If a firm advertises on Instagram (and its parent company, Facebook), all of that payment remains inside Instagram / Facebook. They share nothing with the account holders and content creators.

If you want to earn money from your Instagram activities, you need to take a less formal path. You need to connect with brands – or wait for them to contact you.