Are you interested in learning how to create a user journey map?
Understanding the customer’s perspective is not an easy task. Just when you think you have got it right, there is a shift in customer needs, buying trends, the latest technologies, etc.
To keep up with the end-user market, product designers use several tools and techniques. A user journey map is one of them.
In this article, we are going to review what a user journey map is, its key features, and how you can create one. So, let’s start.
What is a User Journey Map?
A simple user journey map is a UX design tool that is used to visualize the relationship between a user and a product. It is the visual representation of all the steps a user takes on your business application to reach certain goals.
User journey mapping process creates a timeline of all customer touchpoints over time and across all …