7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
12 Steps to Create Videos

NBA, WBD settle lawsuit over live game rights [Video]

Categories
Company Formation

A view of the NBA on TNT logo on a broadcast camera prior to the start of the third quarter of Game Four of the Western Conference Second Round Playoffs between the Denver Nuggets and Minnesota Timberwolves at Target Center on May 12, 2024 in Minneapolis, Minnesota.

David Berding | Getty Images

Warner Bros. Discovery agreed to end its quest to own a package of live National Basketball Association games in the U.S. for the 2025-26 season and beyond, settling all of its legal disputes with the league.

Warner Bros. Discovery sued the NBA in July, claiming the league failed to allow the media company to use its so-called matching rights on a package of live games.

The league selected three media partners — Disney, Comcast’s NBCUniversal and AmazonPrime Video — to be its U.S. distributors of live games for 11 years beginning next season. The total value of the deal, including WNBA games, was about $77 billion, …

3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
5 Steps to Creating Successful Ads