Netflix is coyly advertising its next crime drama, “Apple Cider Vinegar” as “true-ish.”
The unusual label comes after the streamer was embroiled in an uncomfortable lawsuit over its claim that “Baby Reindeer” was a true story.
Netflix didn’t immediately respond to a request for comment from Business Insider on the “Apple Cider Vinegar” ad.
“Baby Reindeer” depicted a stalker — and its success prompted its subject, Fiona Harvey, to file a lawsuit alleging the show defamed her.
Netflix tried to get the suit dismissed, but failed — and is due to defend its work in court at a trial next year.
Into that backdrop came the November 18 trailer for its next crime drama, “Apple Cider Vinegar.” The series stars Kaitlyn Dever as Belle Gibson, a real-life Australian influencer who confessed to fabricating multiple cancer diagnoses.
In the first footage from the show, the title cards read, “A true-ish story based on a lie.”
Netflix didn’t say why it used that …