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She Turned $500 Into $1 BILLION Selling Jewellery | Kendra Scott [Video]

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Startup Business

She Turned $500 Into $1 BILLION Selling Jewellery | Kendra Scott

Kendra Scott is the founder, executive chairwoman, and chief creative officer of the billion-dollar jewelry brand Kendra Scott

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Kendra Scott started her self-titled billion-dollar jewelry business out of failure. Her first business failed after 5 years, and she started selling handmade jewelry door-to-door as a side hustle. Now, Kendra Scott Jewelry is a billion-dollar business with 100 retail locations across the US. But success didn’t come quickly. Through personal struggles, recessions, and rejections, Scott built a fashion business driven by an unforgettable customer experience.

Listen to Nathan and Kendra discuss:
– What she learned from her failed business
– Fundraising and dealing with rejection
– The best piece of business advice she still follows
– Shifting her business model from wholesale to retail
– The nightclub atmosphere of Kendra Scott stores
– How philanthropy creates customer loyalty
– How to weather the storm as a founder
– Her new entrepreneurial memoir Born to Shine
And much more founder advice…

Follow Kendra:
Instagram – https://www.instagram.com/kendrascott
LinkedIn – https://www.linkedin.com/in/kendra-scott/
Twitter – https://www.twitter.com/KendraScott

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