Alex Chan is the COO and Co-founder of AntiSocial Solutions, a social-first agency focused on storytelling, user journey, and brand voice through social media platforms. With over 20 years of experience in business development, corporate operations, and digital marketing, Alex has helped businesses of all sizes build powerful professional brands, contributing to the agency’s significant growth serving clients across Canada and the US for over a decade. Beyond his professional achievements, Alex is also an investor and founder of Mascot Brewery, showcasing his diverse expertise and entrepreneurial spirit.
Here’s a glimpse of what you’ll learn:
• [0:00] Intro
• [02:45] How to successfully scale a social media agency from scratch
• [07:30] The wild early days of internet advertising and valuations
• [19:50] How content creation drives social media success
• [23:05] Crucial pitching skills for landing corporate clients
• [25:40] Hiring the right talent to fuel business growth
• [30:10] Essential steps to avoid burnout in your team
• [48:05] Insights into effectively navigating mergers and acquisitions
• [54:25] Alex’s top business resources and productivity tools
In this episode…
What makes an entrepreneur successful in navigating the ever-evolving landscape of social media and digital marketing? How do they manage to build and sell multiple businesses while maintaining a strong company culture? What exactly happens when they decide to sell their thriving agency to a larger corporation?
Alex Chan shares his experience of starting and scaling a marketing agency in today’s highly competitive digital landscape. From understanding the pivotal role of social media to the intricacies of mergers and acquisitions, Alex delves into the challenges and victories of developing a business from the ground up. He offers candid reflections on hiring, pitching to clients, and the complexities that come with integrating two companies’ cultures post-acquisition.
In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Alex Chan, Co-founder and COO of AntiSocial Solutions, to discuss the importance of hiring the right talent, maintaining a strong company culture, and kindness in the workplace. He also delves into the complexities of mergers and acquisitions, emphasizing the need for a cultural fit and strategic alignment when merging with larger entities. The conversation provides valuable lessons on scaling a business, managing financial growth, and ensuring a smooth transition for both employees and clients during an acquisition.
Sponsor for this episode
At https://rise25.com, we’re committed to helping you connect with your Dream 100 referral partners, clients, and strategic partners through our done-for-you podcast solution.
We’re a professional podcast production agency that makes creating a podcast effortless. Since 2009, our proven system has helped thousands of B2B businesses to build strong relationships with referral partners, clients and audience without having to do the hard work.
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When you use our proven system, all you need is an idea and a voice. We handle the strategy, production, and distribution – you just need to show up and talk.
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We make distribution easy
We’ll distribute each episode across more than 11 unique channels including iTunes, Spotify, and Google Podcasts. We’ll also create copy for each episode and promote your show across social media.
Cofounders Dr. Jeremy Weisz and John Corcoran credit podcasting as the best thing they have ever done for their businesses. Podcasting connected them with the founders/CEOs of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, YPO, EO, Lending Tree, Freshdesk, and many more.
The relationships you form through podcasting run deep. Jeremy and John became business partners through podcasting. They have even gone on family vacations and attended weddings of guests who have been on the podcast.
Podcast production has a lot of moving parts and is a big commitment on our end; we only want to work with people who are committed to their business and cultivating amazing relationships.
Are you considering launching a podcast to acquire partnerships, clients, and referrals? Would you like to work with a podcast agency that wants you to win?
Contact us now at support@rise25.com or book a call at https://rise25.com/bookcall.
Rise25 was co-founded by Dr. Jeremy Weisz and John Corcoran who have been podcasting and advising about podcasting since 2008.