VIVAZEN Relaunches as a Public Benefit Corporation Business [Video]

VIVAZEN^®, a pioneer in plant-based wellness solutions, celebrates a decade of powerful presence in the wellness sector by relaunching as a Public Benefit Corporation (PBC).

Featured image by Teek_int

This transformation highlights the company’s commitment to a dual-purpose model. What’s more, this development emphasizes both profit and a social mission aimed at improving personal wellness and promoting sustainable practices. Additionally, as a PBC, VIVAZEN^® now has a legal requirement to balance its commercial interests with positive effects on customers, communities, and the environment.

For ten years, VIVAZEN^® has provided natural, plant-based productsthat strive to offer relaxation, minor pain relief from physical activity, and a user-reported enhanced sense of well-being.* With the transition to a PBC, the company is formalizing its commitment to these values. Moreover, the company is embedding its values in its operational framework. This shift aligns with a growing trend of wellness brands prioritizing environmental responsibility and community welfare. Indeed, these values …