20ish Minute Skill: The Concierge MVP (ITS Classic) [Video]

Today’s classic ITS episode discusses the Concierge MVP, an indispensable tactic early stage entrepreneurs can use to get the feedback of a full product without the money and time required to build one. We go through the 4-step method that’ll get you data from customers you can use to raise funding, hire, or recognize the opportunity actually isn’t worth your time.

Tacklebox (https://gettacklebox.com)
Idea to Startup Newsletter (https://gettacklebox.beehiiv.com/)
Idea to Startup Bot (https://gettacklebox.com/podcast)

00:00 – Opening and introduction
02:00 – The chicken and egg startup
04:50 – The value of a Concierge MVP
07:20 – The four steps of a Concierge MVP
11:00 – Example story of coaching service Concierge MVP
14:20 – Challenges with selling/positioning the Coaching MVP
18:30 – Learning from Concierge MVP results
22:45 – The End – Momentum