California store puts together a shoplifting wall-of-shame [Video]

BEVERLY HILLS, Calif. – Shoplifters at Kitson in Beverly Hills should think twice before attempting theft.

The store has started displaying large “mugshots” of shoplifters on the windows of their main store on Robertson Boulevard as part of a new public shaming campaign. Videos of theft incidents are also shared across social media, where viewers frequently help identify the shoplifters.

Lisa Goodman, a stylist at Kitson, explained the reason behind the drastic measures.

“As a small business, we feel abandoned by the authorities. With little support from the mayor or district attorney, we’ve been compelled to take matters into our own hands.”

According to Goodman, the devastating losses due to shoplifting, which run into tens of thousands of dollars across their four locations, underline the necessity of these measures.

“Sometimes they haul entire tables worth of merchandise to their cars, other times items are stuffed into pockets, or even worn out of the store,” Goodman said.

The initiative …