This is the 4th video of the course – Digital Marketing foundation course. In this video, we will discuss about different channels used in Digital marketing or sometimes called modules in digital marketing
It is very helpful to understand and get familiar with these channel to have an overview before deep dive into each of those. In this video, we will specifically know about:
1. SEO or Search Engine marketing
2. ASO or App Store optimization
3. SEM or Search engine marketing or PPC marketing
4. Display Advertising, Native Advertising formats and RDA or Responsive Dynamic Ads
5. Youtube Ads and Video Ads in general
6. Different formats used in YouTube ads like Skippable, Non-Skippable and Bumpers