E15: Greenly CEO Alexis Normand on Series B Funding, Carbon Accounting Software Business Expansion

How did Greenly raise $52 million in Series B funding, and how will the carbon accounting software company leverage that venture capital money for business expansion? Greenly CEO Alexis Normand shares answers in this Sustainable Tech Partner podcast (Episode 15).

Our conversation occurred on March 20, 2024 — one day before Greenly publicly announced Series B funding led by Fidelity International Strategic Ventures; new participation from BGV (Benhamou Global Ventures), Move Capital, Hewlett Packard Enterprise and HSBC; continued participation from XAnge and Energy Impact Partners; and angel investment dollars from HubSpot Co-Founder Brian Halligan.

The podcast conversation covers:
0:00 – Overview
0:24 – Introductions and an overview of Greenly’s mission as a mainstream carbon accounting software platform.
2:59 – How Greenly tripled its customer base since 2022, and the influence of carbon accounting regulations across supply chains.
5:42 – Tips for newer listeners and readers: Learn about CSRD in Europe and the international implications; California’s regulations; and the SEC regulation (which faces legal challenges).
7:31 – Understanding a carbon accounting software suite: What the platform involves.
10:00 – Will online marketplaces eventually display carbon emissions and carbon footprint information for products in order to improve comparison shopping?
11:49 – The Greenly Series B Funding Round: $52 million. How have the funding market and Greenly evolved since a Series A funding round in 2022?
16:20 – Greenly’s business priorities and how the company will leverage the Series B funding: Going deep into specific verticals, developing a Lifecycle Assessment Builder and more.
19:52 – Launching a Climate Academy to educate customers and partners.
20:50 – Fast fact: 70% of Greenly customers are first-time carbon accountants.
21:10 – Making it easier for SMB customers to consume carbon accounting software: Where do channel partners, solutions providers and integrators potentially fit in?
23:12 – Finding more information: Greenly.earth and self-service capabilities.
24:17 – Conclusion

Follow host Joe Panettieri:
https://twitter.com/joepanettieri

Referenced in the show:
Alexis Normand: https://www.linkedin.com/in/alexisnormand/
Greenly: https://greenly.earth/en-us

Content From Joe Panettieri
https://www.linkedin.com/in/joepanettieri/
https://sustainabletechpartner.com/
https://www.mentoreventures.com/

#carbonaccounting #funding #startups #saas #smb #smallbusiness #sustainability #netzero #carbonreduction #venturecapital #angelinvestment