Gender reveal parties inspire bank mortgage campaign [Video]

Bank of Ireland has launched a marketing push to remind home owners and property investors that a property’s Building Energy Rating makes a big difference to the cost of borrowing.

Most people are already aware of this fact, according to bank research, but many people are less clued in about what’s involved in retrofitting.

The bank said BER assessments are not just conducted by first time buyers or movers – just over half of existing homeowners not planning to move have had a BER assessment.

Bank of Ireland said its online energy efficiency hub helps home owners understand their BER, as well as the work involved in achieving a better BER. An online retrofitting calculator shows the cost of retrofitting and the potential savings due to mortgage discounts linked to sustainability.

The bank said its new EcoSaver Mortgage is the only product in the market which provides discounted fixed rates for all properties with a BER.

For buy to let customers, a …