How Jenny Woo built lucrative Amazon side hustle Mind Brain Emotion [Video]

This story is part of CNBC Make It’s Six-Figure Side Hustle series, where people with lucrative side hustles break down the routines and habits they’ve used to make money on top of their full-time jobs. Got a story to tell? Let us know! Email us at [email protected].

At age 10, Jenny Woo got really good at reading nonverbal social cues.

It was out of necessity: She emigrated from China to Houston, and didn’t speak English. She connected with her peers largely through what she now defines as emotional intelligence, or EQ — watching their body language and listening to the tones of their voices to learn what excited, inspired and angered them.

In the decades that followed, Woo turned her EQ skills into a career at corporations like Deloitte and Cisco, training managers how to better communicate. She spent some time helping run her kids’ Montessori school in Southern California.

While working on her master’s degree at …