Marketer turned serial tech founder shares his secret tips [Video]

In our first ‘Makers in the Making’ interview series, Chris Frantz, CEO and co-founder of Loops, shares his experience and insights as a nontechnical founder who went from marketing to becoming a serial tech founder.

Chris co-founded multiple tech startups before Loops, including SnazziAI, which was acquired by Unbounce in 2021. Now, Loops is a Y Combinator-backed startup that wants to redefine how software companies send and handle emails.

Chapters:
00:00 – 00:33 Intro
00:33 – 2:18 From Marketer to Founder
2:19 – 3:41 Advantages & Disadvantages
3:42 – 5:44 Marketer Perspective on Product
5:45 – 6:54 Finding Product Market Fit in a Crowded Space
6:55 – 9:13 Loops Cereal Box
9:14 – 11:58 Buying Newsletters as a Strategy?
11:58 – 14:47 Building as a Marketing Strategy
14:47 – 17:39 First Successful Exit: SnazziAI
17:39 – 19:13 Building What YC Wanted
19:13 – 20:01 Build in Public Strategy
20:01 – 21:21 Tips for Tech Founder Wannabe Marketers
21:22 – 22:16 Marketing Hack Every Founder Should Know
22:17 – 23:05 What’s next for Loops?

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Discover Loops: https://meow.ph/hDjqwt
Follow Chris: https://twitter.com/frantzfries

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