Neil and Eric discuss marketing strategies, including Netflix’s use of YouTube for attention, the impact of streaming on theaters, influencer partnerships, AI tools in therapy and gifts, handwritten notes for relationships, and community acquisition challenges.
Timestamps:
00:00 – Netflix’s strategy of posting content on YouTube
01:17 – Distribution shifts and impact on creators
05:20 – The importance of attention and engagement in marketing
06:19 – Partnering with influencers for marketing
07:03 – AI tools for therapy and meal tracking
08:25 – The effectiveness of handwritten notes in building relationships
09:31 – The use of AI in gift giving
11:26 – Community acquisitions and their success rate
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Welcome to Marketing School, a top business podcast with 61 million downloads!
The topic? You guessed it: marketing!
Brought to you by none other than industry experts Eric Siu (founder of Leveling Up & Single Grain) and Neil Patel (co-founder of Neil Patel Digital and top 10 marketers by Forbes).
Each episode features marketing tips and strategies from entrepreneurs who practice what they preach and live what they teach.
Level up your marketing knowledge with short videos you can listen to on the go and grow your skills.
Want to learn more about each of the hosts? Subscribe to their channels!
π Leveling Up with Eric Siu: https://www.youtube.com/c/LevelingUpOfficial/featured
π Neil Patel: https://www.youtube.com/c/NeilPatel/featured
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Marketing School brings you 10 minutes of actionable marketing advice every single day. Get the right tips to take your business to the next level and get to work right away.
Check out our channel here: https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ/featured
Donβt forget to subscribe!
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