Personalize Your Automation through Merge Fields and Dynamic Content [Video]

As you use more automation throughout your business, a common concern small businesses run into is the fear that our messaging will start to feel cold and robotic. But the truth is automation can feel personal and frictionless, when it’s done well.

In this clip we’ll talk about using merge fields and dynamic content to tailor your content for the individual recipients.

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Keap is on a mission to simplify growth for entrepreneurs. We liberate and empower small businesses to strengthen their families, communities and economies. For 20 years, we have been helping small businesses get organized, follow up and automate to grow sales and free up time. Today, as the pioneer of sales and marketing automation software for small businesses, Keap serves more than 200,000 users globally.

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