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San Mateo County prom dress recycling business ‘Say Yes to a Prom Dress’ is empowering students, helping environment [Video]

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HALF MOON BAY, Calif. (KGO) — Business owner Lele Keeton and student Shahbano Aurangzeb are passionate about saving the environment. And to help them do that, they’re recycling prom dresses.

Keeton co-founded Say Yes to a Prom Dress six years ago.

“Our first thing was reduce, reuse, recycle,” Keeton said.

Keeton co-owns HMB Pilates. She and her co-chair collect prom dresses at their businesses then give them away to high school students at a try-on event, featuring hundreds of dresses and even jewelry.

MORE: Teen wins ‘stuck at prom’ duct tape ballgown contest, receives college scholarship

“People love just being able to pass the dresses along,” Keeton said. “We’ve had students that have come in and they’re like, ‘Do you have so and so’s dress that she wore last year?..’ So we even get requests for other peoples’ dresses that were worn in previous proms.”

Half Moon Bay High’s Environmental Club got involved this year.

“We’re just reusing something that we already have,” said senior Shahbano …

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