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A couple looking to upgrade your cup of coffee [Video]

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Startup Funding

Ovelle Coffee brings taste of Jamaica to the Capital City.

HARTFORD, Conn. — Inside the renovated Swift Building in Hartford’s North End, Sasha and Ian Fay have a daily grind – it’s how they make their living. The husband-and-wife team are always busy roasting and then grinding their specialty small batch coffee called “Ovelle Coffee”. 

Their startup began four years ago after a trip to Jamaica, said Sasha Fay, “We took a tour of a coffee farm in Jamaica and we fell in love with the coffee, the community, the people and we wanted to bring that coffee back to Connecticut and that’s what we did.”

Sasha added that Jamaican Blue Mountain Coffee is what sets Ovelle’s product apart, “It’s art, it’s love, and it’s science,” she said. 

Ian Fay added, “And then it’s putting your own twist on it like what makes you different than everyone else.”

Both Sasha and Ian work at local farmers markets to sell their …

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